What You'll Learn
The step by step process for organizing and/or creating transportation options in your rural or small urban community. Not all "MaaS" is created equal and understanding local culture, politics, demand, and funding cycles is essential.
How to create organic, engaging, and impactful social media marketing and outreach content to increase ridership and improve awareness of the service.
The top 5 mistakes agencies make when deploying new transportation technology.
The best metrics to monitor in setting up and managing your transportation system.
How not to get stuck in analysis paralaysis and die of mission creep when faced with questions about data and research.
Details about the Mobility by Design Program and Feonix MaaS technology demonstration.
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